The Creator Cupid is where brands and agencies come for creator expertise. every service is a direct collaboration with Chief Cupid, Chloe.
I create and consult on influencer strategies, creator programmes and campaign concepts for all brands, from start-ups to global names. as a speaker and educator, I yap about all things creators – online and offline.
the Cupid catalogue
The Creator Cupid is where brands and agencies come for creator expertise. every service is a direct collaboration with Chief Cupid, Chloe.
cupid compass: creator marketing
strategist & creative
cupid compass: creator marketing
strategist & creative
*please note this service is not management or delivery. instead it’s the strategy that your team then executes.
I craft and shape strategy and creative for creator-first projects, working with agencies and brands on everything from one-off activations to full-year programmes. storytelling, concepts and frameworks, equal parts ideas and insights.
we’re a love match if:
♡ you’re an agency who is pitching for a new client, won a new project or planning a new year.
♡ you’re a brand who is looking for a strategist to create a plan for a campaign or season.
*please note this is not management or delivery.
cupid live: speaker & educator
cupid live: speaker & educator
I also talk about looking after your mental health when being online is your job.
from keynotes and panels to workshops, I talk about the creator economy without an agenda or bias. I also speak about building a personal brand on LinkedIn, life as a solopreneur, and looking after your mental health when you need to be online.
professional yapper, booked by the likes of Creator Fest, Scroll Forward, Pretty Little Marketer, SocialDay and Modash.
we’re a love match if:
♡ you're planning an event and want an expert voice, whether that's owning the stage solo or joining a conversation.
♡ you're a brand or agency looking for someone to run a workshop or training on the creator economy.
♡ you want your team or audience to hear an honest experience and practical advice on staying well while being online.
call up cupid: 60 minute 1:1
call up cupid: 60 minute 1:1
one-off session
an hour of one-to-one time with The Creator Cupid: a brain-picking session for when you need answers but don't need a full *thing*. bring a challenge, something you want a second opinion on, or a list of questions you need to ask an expert. you'll fill in a short questionnaire beforehand so I arrive up to speed and you get sixty minutes of direct advice and guidance.
want more commitment?
try strategy or consultancy.
we’re a love match if:
♡ you want expert advice without a commitment.
♡ you'd like a second opinion on an idea or campaign.
♡ your head is full of q’s & want help untangling.
want to commit more?
try strategy or consultancy. cupid collab: linkedin brand
partnerships
cupid collab: linkedin brand
partnerships
we’re a love match if:
♡ your product or platform is made for people working in creator, brand, social or content marketing.
♡ your audience is founders, business owners or people building something of their own.
♡ you want a partner with an unbiased pov and a decade of experience across the world’s biggest brands.
LinkedIn is cool now, and I've become an accidental creator. I've built a following of influencer marketers, founders and solopreneurs, where I talk about the creator economy, life running a business of one, and trying not to burn out doing it!
consultant cupid: audits, advisory
and retainers
consultancy is an in-depth look at how your creator marketing runs, and how it could run better. whether it’s a one-off audit, a block of sessions or a longer-term retainer, I get into the detail of structuring teams, refining processes, tightening reporting and scaling what works. direct guidance and expert advice from a decade in the industry, 80+ brands and hundreds of partnerships.
we’re a love match if:
♡ you're a mid-to-large brand wanting to grow and refine your influencer programme, so it works to its fullest and grows with the business.
♡ you're a small business exploring creators for the first time, or looking to make your existing creator work more efficient and better tied to your business goals.
*note this service is not executional, a team needs to be able to implement.
not looking for anything serious? try “call up cupid” <3
consultant cupid: audits, advisory
and retainers
still have questions for cupid?
“Chloe joined my team at a really important time as we were scaling our influencer programme, and she made an impact straight away. Her influencer knowledge is second to none - a true expert. Any team would be lucky to have someone with her expertise, knowledge and ability for an immediate impact.\”
client love notes
love notes from clients
“Chloe was the driving force behind major growth of the influencer channel during our time at Gymshark. She is engaged and creative, and her attention to detail means she executes both awareness and conversion campaigns with impressive results. Above all, she is a joy to work with on projects of all sizes.”
“Chloe was the driving force behind major growth of the influencer channel during our time at Gymshark. She is engaged and creative, and her attention to detail means she executes both awareness and conversion campaigns with impressive results. Above all, she is a joy to work with on projects of all sizes.”
Chris Page: Gymshark “Chloe joined my team at a really important time as we were scaling our influencer programme, and she made an impact straight away. Her influencer marketing knowledge is second to none - she’s a true expert. Any team would be lucky to have someone with her expertise, knowledge and ability to make an immediate impact. Anyone would be lucky to have someone with her expertise and knowledge.”
Chris Page – Gymshark Emily Thornton: Boots “What can I say, Chloe is the best! She brings a constant stream of fresh, relevant ideas backed by a sharp strategic understanding of the beauty landscape – essential for our clients. Reliable, insightful, and narratively on point, she is a real rock for us when we've needed strategy support, especially during Q4!”
“What can I say, Chloe is the best! She brings a constant stream of fresh, relevant ideas backed by a sharp strategic understanding of the beauty landscape. Reliable, insightful, and narratively on point, she is a real rock for us when we've needed strategy support, especially during the intensity of Q4!”
Miranda Harle: Buttermilk
Emily Thornton – Boots Miranda Harle – Buttermilk think we’re a love match?email: chloe@thecreatorcupid.com
chloe@thecreatorcupid.com